The formula with charcoal brightens teeth by removing surface stainsGentle whitening toothpasteRemineralizing black and white striped toothpaste that strengthens weakened tooth enamelContains fluoride to fight cavitiesLong lasting cooling sensation with invigorating mint flavorFrom the #1 Toothpaste Brand in America.*P&G calculation based on U.S. reported sales data for yr ending w/o 12/26/20
